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Easy Way for Newbies to Market Home Business

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I began the journey of owning a home based business several months ago. Like many others, I found the task of marketing my business overwhelming and frustrating. Without marketing, you don't make sales, and without sales, you can't profitably run
your business.

After spending countless hours on the computer and throwing many dollars down the drain, I learned one very important thing: You must combine mass marketing with a personal touch.

There are many great marketing tools you can use to achieve mass marketing including pay per click engines, placing ads, buying leads, banner advertising, and exchanging links just to name a few. While these methods can produce positive results, they lack
the personal connection many new business owners need to build a true customer base.

On the other hand, personal touch methods such as emailing your family and friends about your new business can be a great way to start spreading the word, but this approach may not help you reach enough people to give your business the jump start it really needs.

So where did this lead this flailing entrepreneur? Message boards.

I initially visited message boards to get help with my marketing dilemma. In the process, I realized this was not only a place to exchange valuable information with other home business owners, but this was also a great place to market my own online business.

Not only did I find plenty of message board group members willing to give information, I found many interested parties for my own business. Soon, I realized that not only was I becoming a more educated marketing guru, I was introducing my new business to many new friends (and customers).

By joining message board groups, not only will you find a new outlet to advertise your business, but you will also build credibility among your peers.

Follow these simple steps to begin utilizing message boards to market your home business today:

1) Visit a search engine and do a search on message boards.
2) Click through to the message boards and search for forums related to work from home and/or your specific type of business.
3) Join a few message board groups. (Note: Some message board groups will allow you to post without being a member, but membership increases your credibility).
4) Post information about your business. Remember to give specific instructions about how to reach you including email address, Web URL, etc.

Message boards are an efficient and effective way to reach a targeted market with direct contact, and, best of all, they are free. As you will soon see, these message boards are quite powerful as there are thousands of subscribers who receive posts from message board groups in their email boxes each day.

Start joining message board groups now and take your home business to new heights!

About the Author

Leslie McGuirk is a CPA and holds a Masters of Business Administration from the University of Alabama at Birmingham. For additional information on home business and marketing ideas, subscribe to buckyshome@getresponse.com or visit www.buckyshome.com. If you are interested in obtaining a free website to start marketing your own home business, visit www.buckyshome.com/pips.html.

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More Reading:


Reasons Why Home Based Businesses Fail

Home Business Opportunities How to work from home and still make a difference

How to start your own Work at Home Internet Business with Very Little Investment

A Perfect Time To Start Your Home Business

How to Effectively Manage Your Time With A Home Business

 
7 Steps to an Online Home Based Business

Should My Home Business Have a Blog

Affordable Advertising for Your Home Business

Home Based Business Marketing On a Tight Budget

Zero Cost Quality Traffic For Your Home Business

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Additional Reading


Reasons Why Home Based Businesses Fail
I was thinking about why home based businesses do not always find their successes. My thought here is not to say that home based businesses are not a good idea - I for one am engaged in a home based business. Instead, I was thinking about ways to...
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Home Business Opportunities Ė How to work from home and still make a difference
In all the jobs I had before I began working from home, I was not contributing in any great, or lasting, way to the world. I was simply doing my job, performing tasks, in an effort to make someone else more money. Since I was not in a sales...
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How to start your own Work at Home Internet Business with Very Little Investment
Have you always wanted to work at home? Have your own business? Didnít think it was possible? No more commuting in traffic (plus gasoline prices right now are ridiculous). No more "business attire" (work in your jammies) and no more Corporate...
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