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Textile Opportunities Magazine COVER Page

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WHEN TIMES ARE TOUGH, DON'T CUT MARKETING
Although on the books, marketing is an expense, itís really not when you stop and think about it. What do you need to do to generate sales? You have to let people know what you do and what you can offer them. Itís called marketing. So when times are tough, why would you stop using your main resource outside of referrals to get more money in the company? With that in mind, forget what your accountant labels marketing as, you have to treat it as an investment.


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Textile Opportunities Magazine COVER PAGE Issue V-858


Textile Opportunities Magazine COVER Page

Textile Opportunities Magazine

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